RING2 PARTNER BRAND PLAN · V1

Revenue that
keeps ringing.

Turn the customer relationships you already own into a white-label AI Voice product line with setup revenue, recurring subscriptions and recurring call margin.

Model partner revenue View the live site

Market motion: Partner-led SLG
First offer: 30-day paid Pilot
Pricing status: Validation model

PARTNER REVENUESetupSubscriptionUsage

Customer stays yoursBrand · contract · first line

Ring2 runs the voice layerProduct · workflows · second line

THE FIRST DECISION

Freeze the partner contract before the campaign.

Before a new headline, market or ad channel, decide exactly what a partner sells and how that relationship compounds.

01
What is sold?
One branded workflow for one real end customer.
02
Who owns the account?
The partner keeps brand, contract and local delivery.
03
How is money earned?
Setup, subscription, usage and service margin.
04
Who carries which risk?
Scope, compliance, support and data roles are explicit.

PARTNER VALUE

Four revenue lines.
One customer relationship.

01 · NOW

Launch income

Charge for discovery, workflow design, integration, onboarding and training.

40-60%suggested share of setup revenue

02 · MONTHLY

Subscription margin

Bundle the Ring2 workspace inside your own service plan and annual contract.

25-40%target recurring subscription margin

03 · USAGE

Call margin

Keep a spread on AI platform minutes and a separate service margin on telephony.

20-35%target AI usage margin

04 · YOURS

Service revenue

Own local implementation, first-line support, industry configuration and expansion.

100%of partner-defined local service fees

Recommended validation model, not a binding public offer. Final economics depend on delivery scope, country, carrier and signed partner terms.

HOW PARTNERS JOIN

Choose the commercial skin and technical depth separately.

Ring2 can enter an existing partner product without forcing one distribution model. Start with the fastest path that protects the customer experience, then deepen the integration as repeatability is proven.

OEM

A partner-branded product line with Ring2 operating behind the interface.

Best for product ownership

APaaS

Use configurable workflows and reusable components to launch industry offers faster.

Best for rapid packaging

API

Embed voice actions, outcomes and controls inside the partner's existing product.

Best for native experience

iframe

Ship a controlled embedded workspace while deeper integration is still being scoped.

Best for pilot speed

300+

SaaS product integrations delivered across Yunfu's confirmed integration experience.

LIVE ECONOMICS MODEL

Model the first year.

Adjust a small set of assumptions. The calculator separates one-time, recurring and usage revenue so hidden cost does not erase partner margin.

ESTIMATED PARTNER REVENUE · YEAR 1$37,158before partner payroll, taxes and local service delivery; carrier cost is passed through

Setup share: $9,000
Subscription margin: $12,000
AI usage margin: $13,500
Telephony service margin: $2,658
Recurring gross margin: $28,158

Growth wholesale: $129/customer/month · $0.105/AI minuteCarrier cost pass-through · 15% markup · $19/customer/month operations

PUBLIC MARKET BENCHMARK · CAPTURED 2026-08-09

Price the stack, not just the minute.

Provider	Public signal	What it teaches Ring2
Retell AI	$0.07-$0.31 / AI voice minute	Voice infra, TTS, model, telephony and add-ons create the real stack.
Vapi	$0.05 / hosted platform minute	Platform price can be only one layer; model costs may pass through.
Bland AI	$0.14 / $0.12 / $0.11 per minute	Volume tiers reduce unit cost; team tiers also carry monthly platform fees.
ElevenLabs	Approx. $0.36 → $0.17 per voice minute	Committed volume materially changes voice economics.
Synthflow	Enterprise from $30k annually	Integration, security, support and concurrency belong in enterprise value.
Twilio US	Selected local voice rates near $0.0085-$0.014 / min	Carrier cost remains country-, direction- and number-specific.

Retell pricing Vapi pricing Bland pricing ElevenLabs pricing Synthflow pricing Twilio US pricing

RECOMMENDED WHOLESALE MODEL

Margin improves with proof.

Each tier is earned by active customers and delivery quality, not by signing a ceremonial reseller agreement.

LAUNCH

Prove one market

$149wholesale subscription / customer / month

AI minute: $0.12
Target subscription margin: ~25%
Qualification: 1-4 active customers

GROWTH

Repeat the motion

$129wholesale subscription / customer / month

AI minute: $0.105
Target subscription margin: 30-35%
Qualification: 5-19 active customers

SCALE

Build a product line

$109wholesale subscription / customer / month

AI minute: $0.09
Target subscription margin: 35-45%
Qualification: 20+ active customers

Suggested retail subscription: $199-$249 per customer per month.

Suggested retail AI usage: $0.16-$0.22 per minute.

Suggested setup: $1,500-$3,000 per end customer, with 40-60% retained by the partner.

Telephony: carrier cost pass-through, transparent 10-20% markup and a $19-$39 monthly operations fee where the partner manages numbers and billing.

30-DAY PARTNER LAUNCH SPRINT

One customer creates the playbook.

01
DAY 1-3
Partner Briefing
Customer base · use case · market · stack
02
DAY 4-7
Economics Review
Retail price · wholesale cost · owner · success metric
03
DAY 8-21
Paid Pilot
One customer · one workflow · weekly conversation review
04
DAY 22-30
Launch Review
Evidence · support cost · second customer · annual path

TRUST BEFORE TRAFFIC

The commercial model needs legal rails.

The site can explain the framework now. Production launch still requires the final legal entity, governing law, data region, retention, subprocessors and privacy contact.

Privacy Notice

Lead data, usage data, recordings, retention, sharing, transfers and rights.

Terms of Use

Site access, IP, prohibited behavior, third parties, disclaimers and liability.

Data Processing

Controller/processor roles, instructions, security, incidents, deletion and transfers.

Voice Compliance

Consent, AI/recording notice, DNC, quiet hours, identity and human escalation.

Tracking Notice

UTM, referrer, landing path and future analytics consent.

06:30 ACCEPTANCE

The morning checklist.

Brand thesis and partner audience are clear in ten seconds. Partner revenue separates setup, subscription, AI usage and telephony. Calculator works at minimum, default and maximum inputs. Pricing recommendations are not confused with binding quotes. Privacy, Terms, DPA, Acceptable Use and Tracking routes work. Desktop and mobile have no overlap, clipping or horizontal scroll. Main site links to the approved plan without changing its primary CTA.

LOCAL REVIEW PROGRESS0 / 7

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THE NEXT CONVERSATION

Bring one customer.
Build one recurring line.

Start a partner pilot

Revenue thatkeeps ringing.